Most people are told what a mentorship costs and left to guess at the rest. Then they run out of money at launch, which is the one moment you cannot run out of money.
Benchmarks, not quotes. Amazon's fees come out of each sale rather than out of your starting
capital, so they are not listed. Mentorship is separate and is not in these figures.
The last two rows use average margins on this route across a full sell through of one
stock order. They are an illustration of the maths, not a forecast for your product and not a
promise. Products fail to sell.
Bring the number you just set. You will get a straight answer on whether it is enough.
The breakdown above is business capital only. It is the money that becomes stock and gets that stock selling. None of it is a fee.
A first order small enough to be information rather than a gamble, the cost of getting it into Amazon, and money deliberately held back so a product that starts selling does not go out of stock and lose its position.
The order the decisions get made in, and someone checking each one before money leaves your account. Supplier vetting, margin maths before you commit, listing and advertising set up with you rather than for you. Discussed on the call.